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  • Blog Post: Sage CRM 7.2: Customizing campaigns and marketing features

    Sage CRM out of the box provides users with a very useful set of marketing or campaign management features. Users need to have 'Info Manager' rights in order to be able to use the campaign features. The campaigns area is accessed from the main menu. In the image above you can see...
  • Blog Post: Sage CRM 7.2: Graphical Workflow for Marketing

    In a previous article " Customizing campaigns and marketing features " I discussed how amongst the powerful features that Sage CRM provides are marketing automation functions which offer the ability to control campaigns, waves (phases) and wave items( activities). Running a campaign can...
  • Blog Post: Sage CRM 7.2: Campaign Activities, External Mail Merge and Telesales

    In this article I am going to discuss how you can add an External Mail Merge and External Telesales calls as a campaign activity. The best place to start is at the beginning so I shall put the usage of the External marketing activities in the context of the set up of a simple Campaign. Once...
  • Blog Post: Sage CRM 7.2: Campaign Activities: Internal Mail Merge and Telesales

    In this article I want to consider how to you can add Internal Mail Merge and Telesales as an activity within a campaign. I have made the assumption that you are working with graphical Campaign and Marketing workflows. If you are not familiar with the set up of graphical workflow for the marketing...