A dispersed team, lack of visibility and a desire to provide their sales force with a lead management tool to properly manage customer visits were just some of the challenges Imagine Car was facing.

The tyre wholesaler adopted Sage CRM as a prospect and customer management tool to strengthen its customer tracking processes, develop its sales force and manage the operations of its call center.

All call center operators now have the necessary information to inform customers in real-time about the status of their deliveries and billings. Overall, Sage CRM has contributed greatly to the quality and responsiveness of the client relations of Imagine Car.