Challenge

Mgwezi Signs produces customized signs for businesses. As each sign is customized, many different types of aluminium, steel and fasteners which are used. Because of this, the company needed a CRM solution that could cope with a massive inventory list.

Solution

Sage CRM integrated with Sage 300 ERP provides quick and easy access to centralised customer and prospect information. Access to communication history enables Mgwezi Signs to nurture prospective relationships, close sales, inspire customer loyalty and streamline customer-facing activities.

Results

Sage CRM and Sage 300 ERP eliminates duplication, reduces confusion and is an efficient means of ontaining leads and contacts, providing quotations, closing deals and invoicing. It has enabled the sales team to be mobile showing a marked increase in productivity.